What is the Customer Value Journey?
You’ve probably heard the saying,
“People don’t like to be sold-but they love to buy.” – Jeffrey Gitomer
So how do ensure your prospects love buying from you?
You need a complete customer value journey (CVJ).
A CVJ walks your prospect through the steps of doing business with you.
Skipping one of these steps will derail a sale.
Skip 2 and you may want to hire a lawyer.
In this conversation we share:
- How levels of intimacy impact your sales
- What most businesses are doing wrong
- The frame to follow to ensure success
Each of steps in the customer value journey (CVJ) play a vital role
in developing a long-term relationship with your client.
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